Some Tips in Designing a Law Logo
Law firms logos are using the same old icons over and over again. A gavel or the scales of justice are found in almost every law firm logo you find, and they think that this is something good to put in their logos, and everybody thinks that way. If you want to stand out from among your competitors, you need to be creative with your logo. Below are some ideas that you can use to help you design the best logo for a law firm.
It is actually great to have a classic design. If you put a gavel, the scales of justice or a pillar in your logo, people will know immediately that you are a lawyer or that you have a law firm. These symbols communicate to people that your business is the law. You logo should be more than just the picture of a gavel. Add something that gives it a new look. You can make a gavel and pillars from different items like newspapers, lighthouses, and even animals. Giving your old icons a new twist is what we are trying to say here.
You can also create a logo from a single point. Examples of this are first letter of one of the partner’s names. Better still if most of the partners have the same letter in their names. using a letter, especially a rare one as a focal point of a logo is a good way for a brand to stick out. You can use the letter Z if your company name is Zanes Law.
The best way to tell people what you do is through your logo. Divorce lawyers can use a man and a woman to be a part of their logo. Personal injury lawyers can use the picture of a person in crutches to tell people what type of lawyers they are. Scales of justice can be portrayed with marijuana leaves. These are ideal for a niche market. There can be a connection made with your customers if you use these types of logos. It tells them exactly what you do and how you can help them.
Your law firm’s name can be used in your logo. Your name can have the power to attract clients to your firm. This is one way to build your reputation or your brand. You will have a problem with your logo if it is not well designed. If you want to put a professional stamp to your logo then you can put an icon or a monogram and pair it with your name. Your logo should inspire confidence in the strength and integrity of your business.